This 2024 report provides an updated landscape of Cambodia’s e-commerce ecosystem, tracing developments since the 2022 baseline study. It analyzes ongoing government policies supporting digital trade, such as KHQR expansion, Go4eCAM, logistics zone development, and consumer protection enforcement. The report also presents original survey findings on buyer and seller behavior, digital payment adoption, and market sentiment, alongside SWOT and PESTEL analyses. Designed for policymakers, investors, and ecosystem stakeholders, it offers a grounded snapshot of Cambodia’s maturing e-commerce environment.